MSRP + a discount and no BS add-ons? Doc fee only $85 wow. Looks good
Take this and run over to another dealer and show them.
If they beat it, take that deal to another dealer and show them as well. Keep going until someone refuses and then go one more until they say no 
@BlueCarEnthusiast
If you value your time, this is a terrible means of negotiating a price.
TheOneHyundaiGuru said:
@BlueCarEnthusiast
If you value your time, this is a terrible means of negotiating a price.
It can be time-consuming, but when you figure out how dollars and interest add up over time, it’s worth it.
It all depends on what you want. Nowadays, you can accomplish this task online fairly easily.
@BlueCarEnthusiast
YMMV on that. I’ve tried to negotiate over the phone and the internet, and every dealer I’ve tried that with refused. They’ll send me pictures or videos of the car or whatever, but other than stating what the listed price is, they won’t do anything else without me there in person. Probably because it becomes harder to say no. “Oh, I drove all this way already” or whatever on the part of the buyer.
Both on the east coast (NY/VT) and west coast (WA/OR).
@Jane
Lol, figures the coasts… I actually did this in May and got 5k off my 23 Sonata hybrid SEL, in Kansas. Everything was done thru texts with a dealer in Littleton, CO, Dodge City, KS, and Tulsa, Oklahoma.
@Jane
From the sales side, the juice often isn’t worth the squeeze on working customers over the phone. Our time is extremely valuable to us, so if someone isn’t showing genuine interest in the car, even just test driving it, then it stands no chance of paying our bills. It’s no insult to you, but this is how we are trained and conditioned to operate in today’s world.
TheOneHyundaiGuru said:
@BlueCarEnthusiast
If you value your time, this is a terrible means of negotiating a price.
I do this negotiation over the phone or email. Saves time and gas. Was able to get my Sonata 24 SEL Convenience for 31k. 33k with taxes + fees.
@NexoNomad
That’s the offer I got from the first dealership I went to. Hyundai dealerships have a lot more room for negotiation compared to Toyota and Honda.
@BlueCarEnthusiast
Or just call them, which is what I did.
EntourageExpert said:
@BlueCarEnthusiast
Or just call them, which is what I did.
They’re going to want to see the deal at some point when it gets good enough.
That’s solid imo.
That’s an insanely good price. That’s below invoice as far as I know. Invoice on Hyundais isn’t crazy; there’s usually at most 1-2k markup between that and MSRP.
Is this American or Canadian? Canadian it’s a great price.
Lizz said:
Is this American or Canadian? Canadian it’s a great price.
American.
Lizz said:
Is this American or Canadian? Canadian it’s a great price.
American.
Hmm, I checked Hyundai USA website and you are paying exactly the msrp and getting a 2000 discount. I don’t see any problem with that unless you’re trying to get a great deal. Your tax is quite high; you must live in a state like California or Vermont probably. All in all, this is a very fair price. If you know a lot more information about how well the hybrid is selling at that dealership, if it’s not selling well/fast you could probably haggle a 0% financing for 60 months or a slightly bigger discount but you’re already getting 2000 off so hard to say.
That being said, there is a 2025 Sonata hybrid already available that has identical appearance. It might be wiser to go for a newer year model of the same generation since there’s less chance of ‘unresolved kinks’ from previous year models. Just remember your 2024 you’re going for right now already lost a year’s worth of value and they only gave you a 2000 discount. That might be your strongest bargaining chip, actually. Just something to think about, when it comes time to sell, it’s going to be one year older than you feel like it is in terms of its value.
@Lizz
The dealership MSRP is always like 1-2k higher than the MSRP listed on the Hyundai website.
LizCampbell said:
@Lizz
The dealership MSRP is always like 1-2k higher than the MSRP listed on the Hyundai website.
This is because all manufacturers show the price without delivery on their site, which is fucking stupid, because we all know it’s going to get charged, but the first manufacturer to start advertising their car is only $500 more total to start than the competition (but includes their freight cost) would just lose a chunk of people that look at the numbers without any critical thinking. Same issue when you see lease specials that are impossible to get advertised-- everyone wants to show you the most attractive number, and FWIW, they tell you exactly how to get that deal, but good luck finding the actual trim/cost that is advertised, PLUS, that price always excludes local taxes, fees, etc., etc., so it always ends up being far more.
Price wars are stupid when they’re this tight of a market.
LizCampbell said:
@Lizz
The dealership MSRP is always like 1-2k higher than the MSRP listed on the Hyundai website.
I’m just saying the msrp is surprisingly the same as the one on the Hyundai website. On top of that they give a 2000 discount but of course there’s like 500 in fees. The rest is just state federal tax that’s what brings it up to 40k.